The Guardian heads back into the black
Two years ago the newspaper was making existentially worrying losses. Next year it hopes to break even
ON JANUARY 15th the Guardian showed off its new, trimmer look, shifting from its idiosyncratic “Berliner” format to a tabloid shape with a redesigned logo in sober black type. But the more dramatic makeover is of the financial books of Guardian Media Group (GMG), publisher of the Sunday Observer and the daily Guardian, which may find its news operation in the black next financial year. A newspaper business that two years ago was beset with existentially worrying losses appears on the verge of breaking even.
The turnaround is partly due to steep cost-cutting, which is a dog-bites-man story in journalism. But the Guardian would manage the feat while still giving away news free online, and that is a story worth telling.
This article appeared in the Britain section of the print edition under the headline "Back in black"
Britain January 20th 2018
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