Fiery food, boring beer
A dull duopoly crushes microbrewers
THEIR cuisine is one of the world’s most exciting. South Korean diners would not tolerate bland kimchi (cabbage pickled in garlic and chili) or sannakji (fresh chopped octopus, still wriggling on the plate). So why do they swill boring beer?
Local brews such as Cass and Hite go down easily enough (which is not always true of those writhing tentacles with their little suction cups). Yet they leave little impression on the palate. Some South Korean beers skimp on barley malt, using the likes of rice in its place. Others are full of corn. And despite the recent creation of Hite Dry Finish—a step in the right direction—brewing remains just about the only useful activity at which North Korea beats the South. The North’s Taedonggang Beer, made with equipment imported from Britain, tastes surprisingly good.
This article appeared in the Business section of the print edition under the headline "Fiery food, boring beer"
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